MOGREM




Mogrem is a reversable clothing range, so you can decide if your as cute as a Mogwai or as wicked as a Gremlin. The clothing is inspired by the rules of keeping a Gremlin:

1. Don’t expose to sunlight
2. Don’t get them wet
3. don’t feed them after midnight

The range includes a Mogwai fleece that turns into a Gremlin raincoat. The packaging follows the same theme with the outside appearing fluffy like a Gremlin however the inside full of green goo like the cocoons the Gremlins hatch out of. The advertisement would change with the time of day. When the sun is up it would present the Mogwai clothing whilst at night it would change to show the reversed side.







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